March 23, 2021
3:30PM – 5:00PM

Crises can cause chaos, but also present challenges which lead to choices, and in some instances, welcome and meaningful changes to the norm. Has Covid-19 presented challenges to the traditional College Admission Decision Making Process, specifically on how colleges and universities recruit, evaluate and enroll prospective students, serve current students, and conduct the Business of Higher Education? What are the choices that collegiate institutions have had to make that have led to major changes? Were these changes eventually going to happen and Covid-19 served as the catalyst, or did changes arise as a direct result of the Coronavirus? How will the changes affect all aspects of the college admissions process and the overall college experience both individually and institutionally?